VIBRAM 5 Fingers in Branford

July 28, 2010


The typical human foot is an anatomical marvel of evolution with 26 bones, 33 joints, 20 muscles, and hundreds of sensory receptors, tendons and ligaments. Like the rest of the body, to keep our feet healthy, they need to be stimulated and exercised.

Many experts believe the shoes we wear not only cast the foot in a protective form, but also weaken our foot and leg muscles, leaving them underdeveloped and more prone to injury. And while there are many occasions where traditional footwear is essential for protection, safety, and security, it is equally important to stimulate and exercise the foot in a more natural state on a regular basis.

Come to soundRUNNER…we can assist you in developing a training program where VIBRAM 5 FINGERS may work!


SIDEWALK SALE IN MADISON (JULY 29-31)

July 15, 2010





Running Can Slow the Aging Process

July 12, 2010

More good news about running. This recent bit is brought to you by BBC News:

Running on a regular basis can slow the effects of ageing, a study by US researchers shows.
Elderly joggers were half as likely to die prematurely from conditions like cancer than non-runners. They also enjoyed a healthier life with fewer disabilities, the Stanford University Medical Center team found. Experts said the findings in Archives of Internal Medicine reinforced the importance that older people exercise regularly.

Survival of the fittest

The work tracked 500 older runners for more than 20 years, comparing them to a similar group of non-runners. All were in their 50s at the start of the study. Nineteen years into the study, 34% of the non-runners had died compared to only 15% of the runners. Both groups became more disabled with age, but for the runners the onset of disability started later – an average of 16 years later. The health gap between the runners and non-runners continued to widen even as the subjects entered their ninth decade of life. Running not only appeared to slow the rate of heart and artery related deaths, but was also associated with fewer early deaths from cancer, neurological disease, infections and other causes. And there was no evidence that runners were more likely to suffer osteoarthritis or need total knee replacements than non-runners – something scientists have feared. At the beginning of the study, the runners ran for about four hours a week on average. After 21 years, their weekly running time had reduced to around 76 minutes, but they were still seeing health benefits from taking regular exercise. Lead author Professor James Fries, emeritus professor of medicine at Stanford, said: “The study has a very pro-exercise message. If you had to pick one thing to make people healthier as they age, it would be aerobic exercise. ”The health benefits of exercise are greater than we thought.” Age Concern says many older people do not exercise enough. Figures show more than 90% of people in the UK over 75 fail to meet international guidelines of half-an-hour moderate intensity exercise at least five times a week. Gordon Lishman, director general, said: “This research re-confirms the clear benefits of regular exercise for older people. ”Exercise can help older people to stay mobile and independent, ensure a healthy heart, keep weight and stress levels under control, and promote better sleep. ”While younger people are barraged with encouragement to lead healthier lifestyles, the health needs of older people are often overlooked.”


Branford Jazz on the Green

June 28, 2010

Ed Tankus and the Branford Recreation Department work together to bring us, Jazz on the Green.

The event starts at 6:30 p.m. Come by soundRUNNER Branford early for a little run and then some cool sounds of JAZZ.

Blue Plate Radio is the only station in Connecticut serving up jazz 24 hours a day and seven days a week!  Our 6,000 to 8,000 monthly Blue Plate Radio listeners:

bullets Are primarily 45-65 years old

Holiday BAH Are located mostly in the Greater New Haven and Shoreline areas

Holiday BAH Listen primarily between the hours of 7am and 11pm seven days a week

Holiday BAH Tune us in both at home and at work

Holiday BAH Listen because we play new artists, local artists, and their favorite artists too

Blue Plate Radio is the official radio outlet for the Branford Jazz on the Green Series set to begin on Thursday, July 1 at 6:30pm and continue for nine Thursday nights in a row, ending on August 26. We expect a significant increase in our monthly audience during the Series and we invite all Chamber members to reach out to our listeners by advertising on Blue Plate Radio. Our rates are below all the traditional media including radio, TV, newspapers, and magazines!

What does a Blue Plate Radio commercial sound like? Click here to listen to our commercial for Toad’s Place. Click here to listen to our commercial for WoodWinds. These files are large so it may take a minute to load then play.

Contact Ed Tankus today at 203.488.0002 or info@blueplateradio.com for more information or to find out how you can connect with our dedicated Blue Plate Radio audience! Don’t forget to ask about advertising opportunities on our forthcoming LIVE interview show, Talking Jazz!

Blue Plate Radio – Greater New Haven’s Premier Jazz Station, serving up the BEST jazz on the planet 24 hours a day and seven days a week and the official radio outlet of the Branford Jazz on the Green Series! We’re UM-MM-MM-MM-GOOD!


RUNSTART Graduation

June 25, 2010

For the last 8 years soundRUNNER has provided programs for individuals to learn to run…alright maybe everyone knows how to run, but it certainly helps those who have been away from running or just needed some motivation or tools to get through the first few weeks. The following is a picture of our newest RUNSTART class…This group just ran their first 5-mile race…The Branford Road Race.

OUR NEXT RUNSTART WILL BE HELD IN OLD SAYBROOK BEGINNING WEDNESDAY, JULY 14 AT 6:30. BELOW ARE A FEW DETAILS, IF YOU NEED FURTHER INFORMATION PLEASE CONTACT CHRIS AT 860.388.3800.

RUNSTART offers an introduction into running. This 12-week program meets on Wednesday at 6:30 p.m. in our soundRUNNER Old Saybrook location and will focus on a gradual transition from walking to running. The program is designed to give individuals the tools to be a successful runner all the while improving fitness and promoting a healthy lifestyle. The individual “runner” will be provided a day-to-day schedule of runs. Classes will be held on Wednesdays by coaches that will supply you with tools to become a successful “runner.”

PREREQUISITE: This class is designed for individuals who can currently walk for 30 minutes briskly. Additionally, you should be in good physical health and have approval and support from your doctor.

FEE: $150.00

CLASS STRUCTURE: Class size is limited so that we can provide the individuals with as much support as they go through this program.


Best Place to Buy Running Shoes

May 27, 2010

On behalf of everyone at soundRUNNER I would like to thank everyone for voting for us. We are all extremely humbled to be in the company of these other fine stores.

Everyday we go to work and try our best to provide our customers with information about which shoe will work best for them. Whether you run, walk or go to the gym, we believe that a performance running shoe will suit your needs. By and large a performance running shoe is the only shoe that is categorized by what your needs are.

Our team measures both feet length and width, observes your foot structure, discusses what type of activity you are doing, and then evaluates which category will work best for you.

soundRUNNER has an active  staff that is committed to working with a customer to find the right shoe…As I am fond of saying, “there’s an answer on the wall.”

For those of you who have not been to one of our three stores, located along the CT shoreline, I invite you to do so…find out what we’re all about.

Preston (Julie's son and General Manager) and Julie


The Girls/Coach Girls/Run Event was:

May 19, 2010

GREAT…CHECK OUT THE FOLLOWING LINKS…GIRLS/COACH GIRLS/RUN,

MORE PICS.

All you parents on the CT Shoreline keep in touch with the W&FLC to find out when this event will take place again…it is amazing.

You can always keep in touch with soundRUNNER we strive to have all the latest in information about races, runs and events for all!

I think this is a fabulous program and I am happy to be involved with the W&FLC. So ofter there are programs that talk about leadership and mentoring. They expect that by talking about it the “kids” will understand how to develop those skills, actually they learn by doing.

A group of high school girls from Branford, Guilford and Madison have put together a program together, with the help of dedicated adult women, and teaching 7th & 8th grade girls how to coach and prepare 5th and 6th grade girls to run a 5k.

This event will take place on June 1 in and around the Surf Club in Madison. For additional information about this event contact W&FLC.

CHECK OUT THE FOLLOWING ARTICLE FROM THE ADVOCATE;

Written by Rebecca Lucente
Wednesday, 12 May 2010 18:25
GUILFORD — It’s 9 p.m. on a Thursday and I am sitting at Ashley’s Ice Cream Shop in Guilford with a psychologist, a high school social worker, the program director and youth facilitator for the Women and Family Life Center, and six high school juniors. We are eating sundaes and talking about colleges.

But this is not why we are here.

What if you could teach today’s young women everything you wish you had known when you were 8, 12 or 17? What if you could let them know this:
“You are beautiful, you are OK, you can be-do-have whatever your heart desires and you are good just the way you are. And nobody, not boys, not the media, not society, not even other girls can break that sense of self in you.”

Girls Coach Girls Run aims to do that.

Sometimes, as Stacie Vos, of the Women and Family Life Center, has said: “Young people help themselves best by helping others first.”

This winter, Vos and her boss Leslie Krumholtz, along with Abby Lipshutz of Shoreline Psychological and Lori Acousti of Guilford High School, taught a six-week curriculum to the most amazing group of high school girls I have ever met.

Topics included navigating social relationships; girls, society and media; teamwork and motivation; and self-esteem. The juniors then taught a modified version to a group of seventh graders. After that, the girls took the program to Island Elementary in Madison, Calvin Leete in Guilford and Branford Elementary in Branford two days a week after school.

The program then takes on a new component — training and preparation for a 5K run to be held June 1. At the elementary level, volunteers join to act as adult facilitators. The adults are teachers, grad students, mothers and yoga instructors. Most fall into more than one of the aforementioned categories. In other words, they are extremely busy people.

“I chose it over track this year,” says Emily Gumbrecht, a tall pretty blond from Madison, the kind of girl you’d have wanted to hate in high school because she seems so perfect but you loved despite yourself because she is so nice.

“I’ve learned so much about myself,” she says. “I remember struggling with some of these issues in middle school. It’s great; we are able to talk about these things and I think getting anybody interested in running is always a good thing.”

Tonight’s topic is girls, media and society. A handout on choosing a role model says: “True role models possess qualities we would like to have and are those who have affected us in a way that makes us want to be be better people.”

“Who is your role model?” Guilford junior Nina Habbab asks the circle of 12-year-olds sitting cross-legged on the floor. Hands shoot up like rockets. The most common answer is this: my mom.

During the final week of the program there is no planned curriculum. Each team comes up with an art project to represent their experience. It will be “an opportunity to put out a message,” says Krumholtz. The project will be displayed at the Women and Family Life Center during and after the 5K run.

“We wanted these girls to come together, across ages, across towns,” says Lipshutz. “They are really bonding!” Acousti says. Sound Runner, a footwear store in Madison, has offered a free fitting and a discount to anyone participating in Girls Coach Girls Run. “I feel inspired by them,” Lipshutz says.

“And they got it!” Acousti adds, as the girls are trickling out to their cars or rides. It is a school night after all. I nearly forgot they were kids. —Rebecca Lucente


May 9, 2010

HEARD IT WAS GREAT!

WE WILL LET YOU KNOW WHEN THE NEXT EVENT IS! THANKS COLIN.


Yoga Cancelled

May 4, 2010

At this point we are canceling YOGA in both our Old Saybrook and Madison locations. A “new and improved” yoga will rise soon. KEEP POSTED FOR UPDATES ON “NEW YOGA.”


Mizuno “Run With Us”

May 3, 2010

On Saturday, May 8 Mizuno will bring their mobile running tech lab to Old Saybrook. This lab is designed to provide expert analysis and recommendation for runners of all skill levels.

This lab features a grand scale technical van which will house two of Mizuno’s state-of-the-art “Precision Fit” terminals.  There, consumers are provided an innovative and thorough biomechanical analysis of their foot type and running needs.  The “Precision Fit” procedure determines which type of running shoe best suits the runner’s foot type, running style, and running goals.  Runners are also given a chance to “test ride” footwear that have been suggested for their biomechanics.  All participants in the “Run With Us” program will receive a free Mizuno Dryscience™ T-Shirt.

“The Run With Us promotion is a unique and exciting way for runners who may or may not have experienced the Mizuno brand, to do just that,” said Mizuno USA’s Dave Lambert, Vice President of Sales for the Running Division.  “We firmly believe that the comfort, quality, and performance of our running shoes and apparel are second to none, and this is a great way for runners to experience it for themselves.”

Any questions contact Julie 203.483.8222 or 860.388.3800.